Growth
Salt & Pepper against its category
The biggest tracked US casual dining chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Salt & Pepper's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Texas Roadhouse
|
+6.1% |
| 2 |
C
Chili's Grill & Bar
|
+6.2% |
| 3 |
O
Olive Garden
|
+2.3% |
| 4 |
A
Applebee's Grill + Bar
|
-1.6% |
| 5 |
L
LongHorn Steakhouse
|
+8.9% |
| 6 |
O
Outback Steakhouse
|
+0.4% |
| 7 |
R
Red Robin Gourmet Burgers
|
-5.0% |
| 8 |
R
Red Lobster
|
-0.6% |
| 9 |
B
BJ's Restaurant & Brewhouse
|
-9.1% |
| 10 |
C
Cheddar's Scratch Kitchen
|
+2.2% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Salt & Pepper locations across 10 US states and DC.
Tracked stores by state
- Arkansas 1
- Arizona 1
- California 1
- District of Columbia 1
- Massachusetts 1
- Michigan 1
- North Carolina 1
- New Jersey 1
- New York 1
- Oregon 1
- Pennsylvania 1
Customer overlap
Who shops at Salt & Pepper
Tracked chains Salt & Pepper customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Crazy Horse Steakhouse and Saloon
79
H
Hops at 84 East
76
E
Express Island
71
I
Itty Bitty Bar
69
B
Beechwood Grill
69
G
Good Earth Natural Foods
65
R
RedRock Grille
63
H
Harvest Health Foods
62
R
Roberts Market Place
61
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