Growth
New China Buffet against its category
The biggest tracked US buffets by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks New China Buffet's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Golden Corral Buffet & Grill | -1.7% |
| 2 | Cicis Pizza | +2.4% |
| 3 | China Buffet | -1.1% |
| 4 | Pizza Ranch | +5.7% |
| 5 | King Buffet | +5.8% |
| 6 | Sizzler | +1.4% |
| 7 | Grand Buffet | +3.7% |
| 8 | Hibachi Grill & Supreme Buffet | -14.9% |
| 9 | Chuck-a-Rama | +10.5% |
| 10 | Asian Buffet | +0.9% |
| 23 | New China Buffet | +1.4% |
Share of tracked category spend, indexed
Store footprint
Store map
27 tracked New China Buffet locations across 18 US states. Alabama, Georgia, and Kansas hold 30% of them.
Customer overlap
Who shops at New China Buffet
Tracked chains New China Buffet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Casino Grocery & Market
100
Eagle Pass Water Works
92
Tensai Sushi
57
Rodee's Country Fried Chicken
55
Super Tacos Morales
53
The Toros
53
Eagle Grocery
52
Yopo's
52
Minits
52
Bomb Burgers & Breakfast
50
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