Growth
Bread & Butter against its category
The biggest tracked US cafes & bakery-cafes by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Bread & Butter's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panera Bread
|
+0.2% |
| 2 |
E
Einstein Bros. Bagels
|
+2.9% |
| 3 |
B
Bruegger's Bagels
|
-18.6% |
| 4 |
K
Kneaders Bakery & Cafe
|
-8.6% |
| 5 |
T
Tatte Bakery & Cafe
|
+4.9% |
| 6 |
C
Café Zupas
|
-9.4% |
| 7 |
L
La Madeleine French Café
|
-13.3% |
| 8 |
C
Corner Bakery
|
-16.8% |
| 9 | V Virgin River Hotel and Casino | +10.8% |
| 10 |
N
Northstar Cafe
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Bread & Butter locations across 7 US states.
Tracked stores by state
- New York 5
- Georgia 2
- California 1
- Massachusetts 1
- Missouri 1
- Tennessee 1
- Texas 1
Customer overlap
Who shops at Bread & Butter
Tracked chains Bread & Butter customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Pruett's Market
100
Pruett's Market
100
N
Nooga Paws
59
B
Be Caffeinated
50
S
Southern Squeeze
41
M
My Discount Liquor, Wine and Tobacco
37
N
Niedlov's Bakery & Cafe
35
A
Arlo NoMad
33
B
Brothers Bagel
31
E
Elder's Ace Hardware
31
M
MTA
31
MTA
31
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