Growth
Warhammer against its category
The biggest tracked UK collectibles & hobby chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Warhammer's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | S Simon Charles Auctioneers | +19.7% |
| 2 |
F
|
- |
| 3 |
W
|
-13.9% |
| 4 | T The Glasgow Stamp Shop | -24.9% |
| 5 | T The Exchange | +17.6% |
| 6 |
D
|
+6.6% |
| 7 | M MINI | -20.6% |
| 8 | T The Village | -32.5% |
Share of tracked category spend, indexed
Store footprint
Store map
38 tracked Warhammer locations across 11 of the UK's 12 regions and nations.
Tracked stores by region
- South West 8
- South East 6
- Scotland 5
- North West 4
- West Midlands 4
- London 3
- East Midlands 2
- North East 2
- Yorkshire and The Humber 2
- East of England 1
- Wales 1
Customer overlap
Who shops at Warhammer
Tracked chains Warhammer customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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