Chain · United Kingdom · data through September 2026

W Wahaca logo Wahaca

Iceflower tracks 14 Wahaca stores across 4 of the UK's 12 regions and nations. It ranks #1 of 177 tracked UK Mexican restaurants & taquerias by card spend. Its share of tracked category spend moved -2.7% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
14
Regions
4
Category
Mexican Restaurants & Taquerias
Category rank
#1

Growth

Wahaca against its category

The biggest tracked UK Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Wahaca's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 W Wahaca logo Wahaca -2.7%
2 I Imperial -
3 T Topolabamba logo Topolabamba -5.8%
4 L Los Mochis -30.6%
5 M Mezcal -
6 Z Zambrero -7.2%
7 L La Fiesta -
8 L La Parrilla -
9 L La Casita -
10 M Madre logo Madre -26.6%

Share of tracked category spend, indexed

100 79.3 2024 Q4 2026 Q3

Store footprint

Store map

14 tracked Wahaca locations across 4 of the UK's 12 regions and nations.

Tracked stores by region

  • London 11
  • Scotland 1
  • South East 1
  • Wales 1

Customer overlap

Who shops at Wahaca

Tracked chains Wahaca customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

L Lothian Buses logo Lothian Buses 75
G GAIL's logo GAIL's 74
U Uniqlo logo Uniqlo 48
D Dishoom logo Dishoom 45
I itsu logo itsu 38
E Eurostar logo Eurostar 38

More trends

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