Growth
Wells Fargo against its category
The biggest tracked US financial services chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Wells Fargo's share of the category quarter by quarter, indexed to 2024 Q3 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
H
|
-3.1% |
| 2 |
B
|
- |
| 3 |
3
|
- |
| 4 |
D
|
- |
| 5 |
W
|
-42.5% |
| 6 | S State Employees Credit Union | +3.3% |
| 7 |
B
|
-57.4% |
| 8 |
R
|
-4.0% |
| 9 |
R
|
-1.2% |
| 10 | P PLS Check Cashers | - |
| 43 |
W
|
-87.5% |
Share of tracked category spend, indexed
Store footprint
Store map
154 tracked Wells Fargo locations across 14 US states and DC.
Tracked stores by state
- California 90
- Colorado 33
- Texas 8
- Georgia 4
- Nevada 4
- Arizona 3
- Utah 3
- Florida 2
- Arkansas 1
- District of Columbia 1
- Iowa 1
- North Carolina 1
- New Mexico 1
- New York 1
- Vermont 1
Customer overlap
Who shops at Wells Fargo
Tracked chains Wells Fargo customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends