Chain · United States · data through September 2026

V Vision Source logo Vision Source

Iceflower tracks 36 Vision Source stores across 18 US states. It ranks #5 of 7,897 tracked US eye care chains by card spend. Its share of tracked category spend moved -6.9% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
36
States
18
Category
Eye Care
Category rank
#5

Growth

Vision Source against its category

The biggest tracked US eye care chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Vision Source's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 M MyEyeDr. logo MyEyeDr. +6.8%
2 W Warby Parker logo Warby Parker -
3 C Cincinnati Eye Institute logo Cincinnati Eye Institute -3.0%
4 E EyeCare Associates logo EyeCare Associates +18.3%
5 V Vision Source logo Vision Source -6.9%
6 T Total Vision -0.1%
7 T The Eye Center +1.0%
8 A Advanced Eyecare -6.1%
9 L LasikPlus logo LasikPlus +13.2%
10 V Virginia Eye Institute +8.3%

Share of tracked category spend, indexed

100 89.8 2024 Q4 2026 Q3

Store footprint

Store map

36 tracked Vision Source locations across 18 US states.

Customer overlap

Who shops at Vision Source

Tracked chains Vision Source customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

K Kingsbay Food 100
O Owasso Drug 92
G Graves Gilbert Clinic logo Graves Gilbert Clinic 82
K Kings Bay Navy Commissary logo Kings Bay Navy Commissary 77
E El Mazatlan Mexican Restaurant & Grill logo El Mazatlan Mexican Restaurant & Grill 67
S Sheldon's Express Pharmacy 66
G GW Hardware 64
A Atwoods Ranch & Home logo Atwoods Ranch & Home 64
A Act Natural Health Foods 62
L Laurel Food Mart 58

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