Growth
Southern Bank against its category
The biggest tracked US banks chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Southern Bank's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Southern Bank
|
-5.1% |
| 2 |
S
Simmons Bank
|
-3.8% |
| 3 | T TJ Maroon | - |
| 4 | B Bank of FSM | - |
| 5 | F First Merchants Bank | -20.4% |
| 6 | O Oxford Financial | -29.9% |
| 7 | E Exchange Bank | - |
| 8 | S Solvay Bank | -24.9% |
| 9 | Z Zionsville BC | - |
| 10 | F First Community Bank | - |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Southern Bank locations across 2 US states.
Tracked stores by state
- North Carolina 12
- Georgia 1
Customer overlap
Who shops at Southern Bank
Tracked chains Southern Bank customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
N
Nash County ABC Board Law
100
R
Rocky Mount Inn
76
S
Smith's Red & White
68
E
Eddins Oil
55
S
Salsa's Bar and Grill
52
E
El Jimador Authentic Mexican Restaurant
50
T
Tar River Grill
48
T
Top Notch Liquor
46
I
Ironwood Tavern
45
G
Golden Package Shop
43
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