Growth
Rainbow Market against its category
The biggest tracked US corner stores & bodegas by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Rainbow Market's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | ABC Stores | +2.6% |
| 2 | MGM Grand | -4.7% |
| 3 | E-Z Stop Food Marts | +11.8% |
| 4 | Town & Country | +6.3% |
| 5 | Quick Stop | -4.6% |
| 6 | Food Mart | -5.6% |
| 7 | One Stop | +5.2% |
| 8 | Kelly Express Mart | -9.1% |
| 9 | Corner Market | +4.0% |
| 10 | Stop & Go | +4.3% |
| 67 | Rainbow Market | +2.4% |
Share of tracked category spend, indexed
Store footprint
Store map
21 tracked Rainbow Market locations across 6 US states. Nevada, California, and Oregon hold 86% of them.
Tracked stores by state
- Nevada 9
- California 7
- Oregon 2
- Florida 1
- Pennsylvania 1
- Washington 1
Customer overlap
Who shops at Rainbow Market
Tracked chains Rainbow Market customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Warm Springs Market
100
Plateau Travel Plaza
51
Mother Truckers
50
Golden Gate Auto-Truck Plaza
45
Vista Mart
45
Sierra Energy
43
Dad's Quick Mart
43
DMJ Automotive
38
Tule Grill
35
Sparks, NV
33
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