Growth
MAD Greens against its category
The biggest tracked US salads & healthy bowls by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks MAD Greens's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Clean Eatz | -0.2% |
| 2 | BIBIBOP Asian Grill | +8.4% |
| 3 | Sweetgreen | -6.8% |
| 4 | Cafe Zupas | +6.9% |
| 5 | Salad and Go | -34.5% |
| 6 | Flower Child | - |
| 7 | Flame Broiler | +5.9% |
| 8 | Salata | -5.4% |
| 9 | Chopt Creative Salad Co. | +0.7% |
| 10 | CoreLife Eatery | -8.7% |
| 27 | MAD Greens | - |
Share of tracked category spend, indexed
Store footprint
Store map
28 tracked MAD Greens locations across 3 US states. Colorado holds 64% of them.
Customer overlap
Who shops at MAD Greens
Tracked chains MAD Greens customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
King Soopers
100
Los Dos Potrillos
19
Denver International Airport
14
Great Divide Brewery & Roadhouse
13
Superior Liquor
11
Denver Center for the Performing Arts
11
Park Meadows
11
Bevy's Liquor World
10
More trends