Chain · United States · data through September 2026

Hy-Vee Fast & Fresh

Iceflower tracks 70 Hy-Vee Fast & Fresh stores across 7 US states. It ranks #79 of 8,424 tracked US gas stations & convenience stores by card spend. Its share of tracked category spend moved -6.9% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
70
States
7
Category
Gas Stations & Convenience Stores
Category rank
#79

Growth

Hy-Vee Fast & Fresh against its category

The biggest tracked US gas stations & convenience stores by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hy-Vee Fast & Fresh's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 Shell -1.9%
2 Circle K +0.6%
3 Wawa +4.7%
4 7-Eleven -4.4%
5 Chevron +2.5%
6 Sheetz +1.1%
7 Marathon -
8 QuikTrip +5.2%
9 Sunoco -3.9%
10 Maverik +8.3%
79 Hy-Vee Fast & Fresh -6.9%

Share of tracked category spend, indexed

100 79.0 2024 Q4 2026 Q3

Store footprint

Store map

70 tracked Hy-Vee Fast & Fresh locations across 7 US states. Iowa, Nebraska, and Kansas hold 69% of them.

Tracked stores by state

Customer overlap

Who shops at Hy-Vee Fast & Fresh

Tracked chains Hy-Vee Fast & Fresh customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

Hy-Vee 100
Hy-Vee Car Wash 49
Fareway 48
Casey's 38
Homemakers 30
B-Bop's 27
Hy-Vee Distribution 20
Hyper Energy Bar 20
Hy-Vee Drugstore 19

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.