Growth
Friendly Mart against its category
The biggest tracked US corner stores & bodegas by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Friendly Mart's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | ABC Stores | +2.6% |
| 2 | MGM Grand | -4.7% |
| 3 | E-Z Stop Food Marts | +11.8% |
| 4 | Town & Country | +6.3% |
| 5 | Quick Stop | -4.6% |
| 6 | Food Mart | -5.6% |
| 7 | One Stop | +5.2% |
| 8 | Kelly Express Mart | -9.1% |
| 9 | Corner Market | +4.0% |
| 10 | Stop & Go | +4.3% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Friendly Mart locations across 7 US states. North Carolina, Texas, and Kentucky hold 64% of them.
Tracked stores by state
- North Carolina 3
- Texas 3
- Kentucky 1
- Michigan 1
- Pennsylvania 1
- Tennessee 1
- Virginia 1
Customer overlap
Who shops at Friendly Mart
Tracked chains Friendly Mart customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Shopper's Valley Supermarket
100
Old School Liquor & Market
67
Benny's Liquor Shop
48
Victor's Market
39
Jerry's Food Market
37
Caswell Station
29
Grand Dad's Bar
27
Smokey Joe's Cafe
22
The Little Darlin'
20
Common Market Oakwold
20
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