Growth
Charm City Run against its category
The biggest tracked US sporting goods store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Charm City Run's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | DICK'S Sporting Goods | -1.8% |
| 2 | Academy Sports + Outdoors | +2.9% |
| 3 | Bass Pro Shops | +6.8% |
| 4 | Scheels | +10.3% |
| 5 | Sportsman's Warehouse | -4.0% |
| 6 | Dunham's Sports | +2.8% |
| 7 | Cabela's | -8.9% |
| 8 | PGA TOUR Superstore | -1.2% |
| 9 | Golf Galaxy | -10.0% |
| 10 | Play It Again Sports | +1.6% |
| 49 | Charm City Run | - |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Charm City Run locations across 2 US states. Maryland holds 90% of them.
Customer overlap
Who shops at Charm City Run
Tracked chains Charm City Run customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Graul's Market
100
Annapolis NAS Commissary
79
The Common Market
71
Common Market
70
Kleins Supermarkets
56
About Faces Spa & Salon
40
Bel Air Liquors
38
My Pet Store and More
38
Independent Brewing Co
34
Trail House
31
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