Chain · United Kingdom · data through September 2026

M Mercedes-Benz logo Mercedes-Benz

Iceflower tracks 23 Mercedes-Benz stores across 11 of the UK's 12 regions and nations. It ranks #1 of 7 tracked UK luxury car brands & dealers by card spend. Its share of tracked category spend moved +8.0% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
23
Regions
11
Category
Luxury Car Brands & Dealers
Category rank
#1

Growth

Mercedes-Benz against its category

The biggest tracked UK luxury car brands & dealers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Mercedes-Benz's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 M Mercedes-Benz logo Mercedes-Benz +8.0%
2 A Audi logo Audi -0.1%
3 B BMW logo BMW -18.7%
4 V Volvo +9.8%
5 T The Collection -
6 L Land Rover -34.0%
7 P Porsche -

Share of tracked category spend, indexed

100 93.8 2024 Q4 2026 Q3

Store footprint

Store map

23 tracked Mercedes-Benz locations across 11 of the UK's 12 regions and nations.

Tracked stores by region

  • South East 9
  • East of England 3
  • South West 2
  • Yorkshire and The Humber 2
  • East Midlands 1
  • London 1
  • North East 1
  • North West 1
  • Scotland 1
  • Wales 1
  • West Midlands 1

Customer overlap

Who shops at Mercedes-Benz

Tracked chains Mercedes-Benz customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

A Apcoa logo Apcoa 100
G Gatwick Airport logo Gatwick Airport 29
S Screwfix logo Screwfix 25
S Shell logo Shell 25
C Costco logo Costco 22
B BP logo BP 19

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