Growth
Johnstone's Decorating Centre against its category
The biggest tracked UK home improvement center chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Johnstone's Decorating Centre's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
|
-2.0% |
| 2 |
W
|
+4.0% |
| 3 |
S
|
-4.3% |
| 4 |
T
|
+5.5% |
| 5 |
J
|
+3.7% |
| 6 |
B
|
- |
| 7 |
T
|
+3.2% |
| 8 | D Direct Doors | +0.7% |
| 9 |
E
|
+5.3% |
| 10 |
H
|
+5.6% |
| 23 | J Johnstone's Decorating Centre | +8.1% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked Johnstone's Decorating Centre locations across 7 of the UK's 12 regions and nations.
Tracked stores by region
- North West 4
- Northern Ireland 4
- South East 4
- Yorkshire and The Humber 4
- West Midlands 3
- South West 2
- Scotland 1
Customer overlap
Who shops at Johnstone's Decorating Centre
Tracked chains Johnstone's Decorating Centre customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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