Growth
Jefferson's against its category
The biggest tracked US sports bars & wings by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Jefferson's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Buffalo Wild Wings | -1.0% |
| 2 | Dave & Buster's | -0.8% |
| 3 | Topgolf | +2.6% |
| 4 | Miller's Ale House | -0.3% |
| 5 | Bubba's 33 | - |
| 6 | Roosters | +2.3% |
| 7 | Hooters | -24.7% |
| 8 | Walk-On's Sports Bistreaux | +7.0% |
| 9 | Drake's | -5.9% |
| 10 | Beef 'O' Brady's | -4.7% |
| 27 | Jefferson's | +7.5% |
Share of tracked category spend, indexed
Store footprint
Store map
37 tracked Jefferson's locations across 7 US states. Georgia, Alabama, and Tennessee hold 81% of them.
Customer overlap
Who shops at Jefferson's
Tracked chains Jefferson's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends