Growth
First Security Bank against its category
The biggest tracked US banks & credit unions by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks First Security Bank's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
|
-24.9% |
| 2 |
E
|
- |
| 3 |
D
|
- |
| 4 |
K
|
-64.3% |
| 5 |
O
|
- |
| 6 |
P
|
- |
| 7 |
A
|
- |
| 8 |
O
|
- |
| 9 |
3
|
- |
| 10 |
E
|
- |
| 112 | F First Security Bank | -21.1% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked First Security Bank locations across 3 US states.
Tracked stores by state
- Arkansas 12
- Kentucky 2
- Mississippi 1
Customer overlap
Who shops at First Security Bank
Tracked chains First Security Bank customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends