Essentials: 10 Stores, Sales Trends & Growth 2026

Growth

Essentials against its category

The biggest tracked US airport shops & travel retail chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Essentials's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

#	Chain	YoY share
1	H Hudson News	+0.5%
2	O On The Fly	+4.3%
3	H Hudson	-2.9%
4	I InMotion	+4.7%
5	G Good 2 Go	-6.9%
6	D DFS	-43.0%
7	E Evolve by Hudson	-0.3%
8	D Duty Free Americas	-9.7%
9	U Urban Market	+13.7%
10	C Cibo Express Gourmet Market	-
11	E Essentials	+17.4%

Share of tracked category spend, indexed

Store footprint

Store map

10 tracked Essentials locations across 8 US states.

Tracked stores by state

Customer overlap

Who shops at Essentials

Tracked chains Essentials customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.